Veikkaus Launches Individual Care Model for Safer Gaming

Veikkaus, Finland’s state-owned gambling operator, is rolling out a new individual care model to strengthen responsible gaming and protect younger players. From June 9, customers will encounter loss “checkpoints” when their gambling reaches predefined thresholds, with proactive interventions by the Veikkaus care team. This initiative is part of a broader strategy to adapt to the evolving gambling market and improve harm prevention. Age-Specific Loss Thresholds Under the new model, the first loss checkpoint for customers aged 18 to 19 is set at […]

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